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The DAC News Magazine, founded in 1916, is the award-winning publication
for the members of the Detroit Athletic Club. Founded in 1887, the
Detroit Athletic Club is one of the finest private clubs in the
country. Members include regional and national leaders in the automotive
industry, finance, education, government and the arts. Published
10 times annually, the DAC News reaches nearly 5,000 of the most
important and powerful readers in Detroit and Michigan. The magazine
is a high quality, full-color, glossy publication with a wide variety
of editorial features about Detroit as well as business, history,
culture, health, sports and entertainment topics.
2008 DAC News Rate Card
Our 2008
| January |
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Boating
Club Election |
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| February |
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Leadership
Club Election Highlights |
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| March |
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Membership Roster |
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| April |
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Golf and Baseball |
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| May |
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Travel and Leisure |
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| June |
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Home and Style |
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| July - August |
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Education and Technology |
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| September |
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Detroit Downtown
Development |
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| October |
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DAC and Detroit History Issue |
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| November |
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Holidays and Family |
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| December |
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Automotive Industry
& History |
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ADVERTISING CLOSE:
1ST DAY OF MONTH PRECEDING ISSUE |
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| 4 Color |
1x |
3x |
6x |
11x |
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| Full Page |
$2,000 |
$1,915 |
$1,810 |
$1,695 |
|
| 2/3 Page |
$1,410 |
$1,360 |
$1,295 |
$1,205 |
|
| 1/2 Page |
$1,100 |
$1,065 |
$1,010 |
$950 |
|
| 1/3 Page |
$825 |
$790 |
$750 |
$705 |
|
| 1/6 Page |
$500 |
$485 |
$455 |
$425 |
|
|
| Black & White |
1x |
3x |
6x |
11x |
|
| Full Page |
$970 |
$935 |
$850 |
$825 |
|
| 2/3 Page |
$730 |
$705 |
$665 |
$620 |
|
| 1/2 Page |
$575 |
$550 |
$525 |
$495 |
|
| 1/3 Page |
$445 |
$430 |
$410 |
$375 |
|
| 1/6 Page |
$265 |
$255 |
$245 |
$235 |
|
|
| Spot Color |
1x |
3x |
6x |
11x |
|
| Full Page |
$1,225 |
$1,185 |
$1,130 |
$1,060 |
|
| 2/3 Page |
$1,010 |
$985 |
$915 |
$865 |
|
| 1/2 Page |
$850 |
$815 |
$780 |
$725 |
|
| 1/3 Page |
$650 |
$625 |
$580 |
$550 |
|
| 1/6 Page |
$390 |
$370 |
$355 |
$335 |
|
|
| Covers - 4 Color Advertising |
1x |
3x |
6x |
11x |
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| Back Cover |
N/A |
$2,330 |
$2,210 |
$2,075 |
|
| 2nd Cover |
N/A |
$2,125 |
$2,020 |
$1,890 |
|
| 3rd Cover |
N/A |
$2,040 |
$1,935 |
$1,810 |
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Position Requests 15% Inserts $2,000
March Roster: 3% Premium over
Published Rates
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